Advertising Specifications

Ad Layouts
Size of Material (inches)WidthHeight
Full Page714934
Bleed Page - View Specs8781138
    trimming to*81211
1/2 Page (island)434712
1/2 Page (vertical)312934
1/2 Page (horizontal)71441316
1/4 Page31241316
1/8 Page3122516

*On bleed pages, keep all live matter 3/8″ from trim on all sides. Require 3/16″ bleed on all sides. Bleed refers to printing that goes beyond the edge of the sheet before trimming. If you want your copy to print to the edge of the page, bleed is required.

Electronic Files

We are Mac-based and prefer ads distilled as PDF files using press optimized settings with all fonts embedded. We also accept QuarkXpress, tif, jpg and eps files. QuarkXpress files must be submitted with all supporting files, including fonts. We recommend tif and jpg files with type be created at 600 dpi resolution. EPS files should have fonts converted to outlines. Minimum resolution of 300 dpi is required.

We print direct to plate. Ads not supplied electronically will be rebuilt and a production charge required. We do not accept coupon advertising. We do not accept Word, Powerpoint or Publisher files. Files supplied in Word, Powerpoint or Publisher will be distilled as a PDF or recreated and a production charge will be incurred.

Video – Accepted file formats: avi, mov, mpeg, wmv. Aspect ratio: Video shot in Standard 4:3. Recommended video resolution: 640 x 480 or higher. Duration: 30 seconds. Rate includes one setup and shoot at one location. Rate for video enhancement remains the same for client-supplied video to our specifications.

Client takes full responsibility for the accuracy of files supplied. We do not assume responsibility for reproduction quality of electronically submitted photography, video or advertisements. We reserve the right to return advertisements or video not supplied to our requirements.

We accept DVD, CD or flash drive media. Print media must include a color proof and software information. You may also upload your file here (up to 200 Mb).